Like all of you, we’ve watched the events of 2020 and 2021 unfold while travel took a backseat to the health and safety of those around the world. As more and more places reopen, ATA is hard at work ensuring that our partners and guests have a safe travel experience.
Behind the Scenes
COVID-19’s Silver Linings
A few weeks ago, the commemorations that marked a year since the world went into lock down were a sobering reminder of the pandemic’s toll on our lives, our families, and our industry. Yet when we asked our colleagues around the world about their “silver linings” from the last 12 months, we were inspired by […]
At Your Beck and Call
A Day in the Life of Our Reservations Team It’s 5:30 pm and John Scaggs is just getting off a call with a customer. It’s a surprisingly busy afternoon for late August, but the assistant manager of reservations is unfazed. “We get a lot of a last-minute reservations for fall trips at this time of year,” he […]
Why We Attend Women in the World
One snowy evening back in the winter of 2015, I made my way to a gathering of women in a DC hotel ballroom called “Women in the World.” The panels—made up of impressive women representing a variety of fields—gave me my first taste of “live journalism” as legendary writer and editor Tina Brown defines it: […]
A Trip Concept We Didn’t Expect: Yellowstone During the Government Shutdown
Airline strikes, lost passports, political unrest: dealing with the unexpected is probably the most predictable part of the travel business—and we pride ourselves on being prepared for whatever comes our way. This past January presented a conundrum of a different sort: we had nearly 40 travelers booked on two New York Times Journeys departures of Winter […]
Wellness Around the World
Q&A with Tour Manager Kyra Sudofsky Wellness travel is no longer considered only to be a high-end spa vacation. Today, it encompasses everything from yoga retreats to tech detoxes. It’s about traveling with a purpose to promote health and well-being. Wellness travel is rising in popularity. That shouldn’t come as a surprise considering the wellness […]