Introducing HISTORY Travel™ We are delighted to announce our new partnership with A+E Networks® to launch History Travel™—curated travel experiences that bear the HISTORY® Channel brand, embody its sensibilities, and are inspired by some of history’s most impactful moments. Adventure seekers and history enthusiasts will join world-renowned historians and experts on in-depth journeys that will […]
Blog
2022 Q1 Newsletter
After two years of watching the travel industry recovery navigate various obstacles, news outlets are reporting a pent-up demand for travel spending, with Americans alone adding nearly $4 trillion to their savings during the pandemic.
Is the Travel Industry Finally in Recovery Mode?
For two years, we have watched our hopes of a rapid travel industry recovery hit a series of roadblocks. Delta and Omicron delayed border openings and prompted the U.S. Department of State to flag most of Western Europe as “Level 4” for health risks. As we write this, the current sanctions on Russia have inflated fuel costs, created more volatility for the airlines, and caused travelers to worry if the fighting in Ukraine will be contained.
Our Approach Returning to Travel
Like all of you, we’ve watched the events of 2020 and 2021 unfold while travel took a backseat to the health and safety of those around the world. As more and more places reopen, ATA is hard at work ensuring that our partners and guests have a safe travel experience.
Checking in on our Anti-Racist Action Plan: Year 1
In October 2020, we shared our Anti-Racist Action Plan (ARAP)—a 10-year roadmap to becoming a more equitable and inclusive organization that better serves our students, travelers, employees, and communities. This initiative was created in solidarity towards the Black Lives Matter movement and in recognition of the extreme prejudice directed at Black, Indigenous, and People of […]
2021 Q4 Newsletter
A Productive Year as Board Chair Chase Poffenberger, ATA’s Executive Vice President, just finished her year as the Board Chair of the National Tour Association (NTA). She focused her energy in this critical recovery year on the Association’s work in sustainability and advocacy for the travel industry. On her watch, NTA formalized a permanent Diversity, […]
